Google Ads Course in Pune with Live Campaign Training
This is not just theory. At Creative Concept, students set up and run actual Google Ads campaigns with real budgets during the course. In 3 months, you will learn Search Ads, Display Ads, YouTube Ads, Shopping Ads, Remarketing, and campaign analytics — the skills Pune's top agencies hire for. Established in 2011, we offer classroom and online PPC training with certification and placement support. No prior experience needed.
Training the next generation of Google Ads specialists and performance marketers in Pune since 2011.
What You Will Learn
Our Google Ads course in Pune covers 6 core campaign types used by agencies and in-house marketing teams every day — from writing your first Search Ad to running full-funnel YouTube and Shopping campaigns with proper conversion tracking.
Search Ads
- Campaign & ad group structure
- Keyword match types & negative keywords
- Writing high-CTR ad copy
- Bidding strategies: manual, target CPA, ROAS
Display Ads
- Google Display Network overview
- Audience targeting & placement selection
- Responsive display ad creation
- Designing creatives that convert
YouTube Ads
- Skippable & non-skippable ad formats
- In-feed and bumper ads
- Video campaign setup & targeting
- Measuring view-through conversions
Shopping Ads
- Google Merchant Center product feed setup
- Standard Shopping vs Performance Max
- Product listing optimisation
- ROAS-focused bidding for e-commerce
Remarketing
- Standard & dynamic remarketing setup
- Audience list creation via GA4 & GTM
- Customer match & similar audiences
- Frequency capping & ad sequencing
Analytics + Ads Integration
- Linking Google Ads with GA4 & GSC
- Conversion tracking via Google Tag Manager
- Reading campaign performance reports
- Building client-ready dashboards
Hands-On
You Run Real Campaigns
Most Google Ads courses show you screenshots of campaigns someone else built. We do it differently. At Creative Concept, you set up, launch, and optimise a live campaign with a real budget during the course — so by the time you finish, you have actual results to show employers, not just a certificate.
- Build proper campaign & ad group structure from scratch
- Choose the right campaign objective for each business type
- Set budgets, location targeting & ad scheduling
- Test ad copies, headlines & CTAs against each other
- Read Quality Score and improve Ad Rank
- Pause underperformers and scale winning ads
- Design your own ad banners and video thumbnails
- Write ad copy that aligns with landing page messaging
- Build campaigns that look and perform better than the competition
The Creative Concept advantage: We are a design and digital marketing institute. Our Google Ads students learn to design their own ad creatives AND manage the campaigns — making them significantly more valuable than candidates from pure marketing institutes. You walk into an interview with a portfolio of live campaign results and custom-designed ad creatives. Most candidates bring neither.
Industry Standard
Tools You Will Master
This PPC training in Pune gives you direct, practical experience with the same Google tools used by performance marketing teams at agencies and product companies across India. You leave knowing these tools, not just knowing about them.
- Google Ads Manager
- Google Keyword Planner
- Google Merchant Center
- Google Analytics 4
- Google Tag Manager
- Google Search Console
- SEMrush Advertising Toolkit
- SpyFu (competitor ad research)
- Google Auction Insights
Google Ads specialists are among the top 3 most-hired digital roles in Pune — with over 14,000+ active digital marketing job listings on Naukri.com as of 2026. PPC roles are consistently in demand at IT companies, e-commerce brands, real estate firms, and performance agencies. Google's own data shows that businesses earn an average of ₹2 in revenue for every ₹1 spent on Google Ads — making trained PPC professionals invaluable to every business with a growth target.
Source: Naukri.com job data 2026 | Google Economic Impact Report
Proven Results
Placement Record
Creative Concept's digital marketing and Google Ads training in Pune has helped 9,900+ students build careers at top agencies, IT companies, startups, and as independent freelancers. Our PPC course graduates work as Google Ads Specialists, Performance Marketers, PPC Executives, and Freelance Campaign Consultants.
9900+
Students Trained
4 Lakh
Avg Starting Salary
50+
Hiring Companies
2011
Established Since
Your Future
Career Scope After Google Ads Training
Every business running paid advertising needs someone who knows what they are doing — because when you don't, you burn budget fast. Pune's booming startup scene, e-commerce sector, and digital agencies are constantly hiring PPC-trained professionals who can show real ROI from day one.
Google Ads Specialist
₹3.5 – ₹6 LPA
Manage Search, Display, and Shopping campaigns for brands or agencies — owning everything from keyword strategy and bid management to weekly performance reporting.
PPC Executive
₹3 – ₹5 LPA
Day-to-day management of paid campaigns across Google Ads and related platforms — handling budgets, ad copies, A/B tests, and client reporting for a portfolio of accounts.
Performance Marketer
₹4 – ₹7 LPA
Own the full paid acquisition funnel — Google Ads, Meta Ads, and attribution modelling — for a product company or growth-stage startup focused on measurable ROI.
Digital Marketing Executive
₹3 – ₹5.5 LPA
Handle Google Ads as part of a broader marketing mix — working across paid, organic, and social channels for a brand or mid-size agency in Pune.
Freelance Google Ads Consultant
₹40,000 – ₹1 Lakh / month
Work independently with clients in India and internationally — managing ad accounts, setting up conversion tracking, and delivering monthly ROI reports on a retainer basis.
In-House PPC Manager
₹5 – ₹9 LPA
Lead paid advertising for an e-commerce company or funded startup — managing six-figure monthly ad budgets, owning the ROAS targets, and building the media buying roadmap.
India's digital advertising market crossed ₹45,000 crore in 2025, with Google Ads accounting for the largest share of digital ad spend — projected to grow further in 2026 as more businesses shift budgets from print and TV to performance-driven paid search. Demand for trained Google Ads professionals has grown over 40% in 2 years on Naukri.com.
Source: IAMAI Digital Advertising Report 2025 | Naukri.com job listings 2026
Is This For You?
Who Should Join
Our Google Ads classes in Pune are built for anyone who wants to run paid campaigns confidently — whether you are starting from zero or looking to formalise what you have picked up on the job.
Freshers & Graduates
No marketing or technical background needed. If you want to build a high-demand career in digital marketing, the ability to run profitable Google Ads campaigns is one of the most hirable skills you can have. This course takes you from complete beginner to interview-ready in 3 months.
Working Professionals
Already in a sales, marketing, or business role and want to add paid media to your skillset? Our weekend and online Google Ads batches in Pune fit around full-time schedules. Upskill without stepping away from your current job.
Business Owners & Entrepreneurs
Running a business in Pune and spending money on Google Ads without a clear return? Learn how to run your own campaigns properly — control your budget, reduce wasted spend, and generate leads that actually convert. Pay less to get more.
Affordable
Course Fees
Creative Concept offers some of the most affordable Google Ads course fees in Pune with EMI options, flexible batch timings, and no compromise on practical training quality. Seats are limited per batch — contact us for current fees and the next start date.
Mon – Fri
1 hour daily · Morning & Evening slots · 3 months duration
- Classroom training in Pune
- Live campaign setup & management
- Google Ads certification on completion
- Placement guidance included
Sat & Sun
3 hours per day · Ideal for working professionals · 3 months duration
- Classroom training in Pune
- Live campaign setup & management
- Google Ads certification on completion
- Placement guidance included
Live Online
Flexible timing · Learn from anywhere · Recorded session access
- Live instructor-led sessions
- Recorded session access
- Google Ads certification on completion
- EMI options available
Limited seats per batch | EMI facility available | No hidden charges | Call us at +91-7038858888 for current fees and next batch date
What Students Say
Google Ads Course Reviews
Inside
Full Google Ads Syllabus
Google Ads Foundations
- How Google Ads works: the auction model
- Quality Score, Ad Rank & CPC explained
- Campaign types: Search, Display, Video, Shopping, App
- Account structure: campaigns, ad groups, ads
- Google Ads dashboard overview & navigation
Keyword Research for PPC
- Keyword match types: broad, phrase, exact
- Negative keywords strategy
- Using Google Keyword Planner effectively
- Search term report analysis
- Competitor keyword research with SEMrush
Search Ad Campaigns
- Writing Responsive Search Ads (RSA)
- Ad extensions: sitelinks, callouts, structured snippets
- Location, device & schedule targeting
- Bidding: manual CPC, target CPA, maximise conversions
- Ad copy A/B testing methodology
Display Ad Campaigns
- Google Display Network: reach & placements
- Audience targeting: in-market, affinity, custom intent
- Responsive display ads vs uploaded creatives
- Designing banners that stop the scroll
- Viewability & brand safety settings
YouTube Video Campaigns
- Skippable in-stream, non-skippable & bumper formats
- In-feed video ads for discovery
- Targeting by topic, channel, keyword & audience
- Writing the first 5 seconds of a video ad
- View-through conversions & brand lift
Google Shopping Campaigns
- Google Merchant Center account setup & feed
- Product data optimisation: titles, images, attributes
- Standard Shopping vs Performance Max
- ROAS-focused bidding strategy
- Shopping campaign troubleshooting
Remarketing & Audiences
- Standard & dynamic remarketing setup
- Building audience lists via GA4 & GTM
- Customer match using email/phone lists
- Similar audiences & lookalike targeting
- Frequency capping & sequential ad strategy
Conversion Tracking & GTM
- Setting up conversion actions in Google Ads
- Installing Google Tag Manager on a website
- Tracking form submissions, phone calls & purchases
- Linking Google Ads with GA4
- Debugging conversion tracking issues
Bidding Strategies & Budget
- Manual CPC vs Smart Bidding explained
- Target CPA, target ROAS, maximise clicks
- Portfolio bid strategies for multiple campaigns
- Daily budget planning and pacing
- When to use which bidding strategy
Landing Page & Ad Alignment
- Why landing page relevance affects Quality Score
- CRO principles for paid traffic pages
- Message match: ad copy to landing page
- Speed & mobile optimisation for ad landing pages
- A/B testing landing page elements
Performance Max Campaigns
- What is Performance Max & when to use it
- Asset groups: headlines, images, videos, descriptions
- Audience signals for PMax optimisation
- Interpreting PMax insights & asset performance
- PMax vs traditional campaign types — trade-offs
Google Ads Reporting & Audits
- How to run a full Google Ads account audit
- Key metrics: CTR, CPC, CPA, ROAS, impression share
- Building custom reports in Google Ads & GA4
- Creating monthly performance reports for clients
- Communicating PPC results to non-technical stakeholders
AI in Google Ads
- Google's AI-powered campaign features in 2025
- Smart campaigns vs expert-mode campaigns
- Using AI for ad copy generation & testing
- Automated recommendations — when to accept & reject
- Where human judgment still beats automation
Ad Creative Design
- Designing Display & YouTube ad creatives
- Banner sizes & format specifications
- Writing ad headlines that improve CTR
- Using design tools to create ad assets independently
- Brand consistency across paid ad creatives
Freelancing & Career Roadmap
- Building a Google Ads portfolio with real results
- Client onboarding & account access setup
- PPC pricing models: retainer, percentage of spend, hourly
- Interview preparation for PPC & performance marketing roles
- Google Ads certification exam preparation
Find Us
Visit Our Institute
Creative Concept — Google Ads Training Institute in Pune
Address
Creative Concept®, 103, 1st Floor, Choice Apartment, A Wing, DP Road, Near Ruby Hall Metro Station, Pune Station, Pune-411001.
Batch Timings
Creative Concept is easily accessible by bus, metro, and auto from all major areas of Pune.
Frequently Asked Questions
Common questions about Pune's Google Ads and PPC training course before you enrol.
Clear Answers Before You Start
Creative Concept is a Pune-based training institute established in 2011. We have trained 9,900+ students across graphic design, UI UX, and digital marketing — rated 4.9/5 by 169+ students on Google. Our 3-month Google Ads course covers 15 modules with live campaign work, tool-based training, certification, and placement support, available in classroom and online formats.
Ask Your QuestionAbout Creative Concept — Google Ads Institute in Pune
Creative Concept is a Pune-based design and digital marketing training institute established in 2011. We offer a 3-month Google Ads course in Pune covering 15 modules including Search Ads, Display Ads, YouTube Ads, Shopping Ads, Remarketing, conversion tracking, Performance Max, landing page strategy, AI in Google Ads, and ad creative design. The course is available in classroom and online formats.
The institute is ISO certified and has trained 9,900+ students across graphic design, UI UX design, and digital marketing programs. Our digital marketing courses in Pune hold a 4.9/5 rating from 169+ verified student reviews on Google. Batches are available on weekdays, weekends, and in online format with flexible timing.
What makes Creative Concept different from other Google Ads institutes in Pune: we teach design alongside paid advertising. Our students leave knowing how to create the ad creatives AND run the campaigns — making them far more versatile than candidates from institutes that cover only one or the other. An employer hiring a Google Ads professional who can also design their own banners and videos is getting two hires for the price of one.
14,000+
Digital marketing & PPC jobs in Pune (Naukri.com, 2026)
4.9 / 5
Google rating from 169+ verified student reviews
15 Years
Of training designers and digital marketers in Pune
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